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New Global Media

  • TARGETING

    high-net-worth customers by delivering premium experiences

    How we do it

What we do

At NGM, we specialise in attracting and engaging high-net-worth customers. We achieve this by crafting premium experiences and developing tailored strategies that consistently drive conversion and foster lasting relationships.

Hyper personalisation

Unlock the power of hyper-personalisation with NGM. We analyse individual customer data to craft unique experiences that drive higher engagement, better conversions, and stronger loyalty. 


The result? More efficient marketing and a direct path to increased revenue.

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Designing unique experiences

High-net-worth consumers expect and deserve nothing less than exceptional. That's why businesses must focus on delivering unique, personalised, and exclusive experiences. NGM are experts at this, designing tailored Go-To-Market experiences specifically to connect with this discerning audience.

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Premium on-boarding

High-net-worth individuals deserve an onboarding experience as exclusive as they are. NGM provides just that: a premium, personalised, and highly discreet service. We combine cutting-edge technology for effortless interactions with the invaluable human touch, fostering profound trust from day one.

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Who we work with

How we do it​

At NGM, we excel at engaging and converting high-net-worth individuals. We build trust by delivering personalised experiences and exclusive opportunities, all rooted in understanding their unique needs to foster strong, lasting relationships.

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Helping Citigroup bank one third of Asia's billionaires

NGM developed a new customer intelligence platform specifically for Citi’s Global Consumer Bank, a trusted partner to over 100 million customers across 19 global markets. This innovative platform was designed to effectively target, nurture, and onboard high-net-worth customers.

The Results: This new digital platform was instrumental in establishing Citibank as the leading Asia Pacific wealth manager, now banking one-third of the region's billionaires.

Connecting wine growers with their premium markets

NGM designed an innovative strategy to directly link premium growers with their target markets. This new approach focused on delivering the personalised experiences  that premium customers expect.

Key Outcome: We established an exclusive new channel that not only connected premium growers with new customers but also unlocked significant emerging markets, including China. This strategy played a pivotal role in boosting Australian wine exports to China to a remarkable AUD $1.2 billion.

Designing 66 second on-boarding experiences for CommSec

NGM spearheaded a new strategy to demystify online trading for inexperienced high-net-worth customers. Our solution: a novel gamified trading experience that allowed new users to be on-boarded in a remarkable 60 seconds.

The Impact: This strategic design was instrumental in establishing CommSec as the undisputed leader and most used trading platform in Australia.

Our technology Partners

Designing premium gaming loyalty programs

NGM shaped the strategy and value proposition for Star Entertainment Group's new gaming loyalty program, designed to generate new revenue and provide superior value for high-net-worth gamers.

Outcomes: Customer value expanded to encompass 1,743,698 domestic and 76,927 international clients, and VIP customer numbers hit record highs with a 10% increase.

Leveraging Crypto technology to deliver a unique experience

NGM developed a new crypto key for a high-net-worth wealth manager, enabling unique and personalized offers. We integrated cryptographically secure pseudorandom number generators (CSPRNGs) to create robust access control, ensuring each new customer receives a secure, tailored service.

Remarkably, this strategy delivered an 85% response rate and a 77% conversion rate over 12 months.